PROJECTS

Product highlights

Identify Opportunity

Product Innovation

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Retail store evolution

Service Design

Value-Ranked Solutions

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Plus, ask me about…

Improved search

Quickly find what you’re seeking.

Product Strategy

Experience Design

The spread pages of a membership strategy report

Membership and loyalty

Shaping a subscription offering with appeal.

Customer Insights

Service Framework

A living room scene. A phone in the center of the frame shows a camera view of the wall behind, with a virtual TV

Augmented reality pilot

Proving out the viability of new tech.

Emerging Technology

Experience Design

Illustration: A person calls a Best Buy expert for advice on cameras

Remote expert help

Optimizing a valuable service.

Service Design

Value-Ranked Solutions

A diagram of nested customer journeys overlayed on a background photograph of a giant wave

Journey management

The next wave of value creation at scale.

Advocacy

Process Improvement Pilot

A shopping app showing a browse page, with a zoom-in of the personalized 'Continue Shopping' section

Personalization

Increasing app relevance for each customer.

Product Strategy

Experience Design

Customer interviews

Regular team immersion, better outcomes.

Customer Insights

Process Improvement

Flagship retail store

Expanding operations, systems, and services.

Service Design

Stakeholder Workshops

Success Criteria

Jobs to be done

Mapping the activities of retail employees.

Coaching

Best Practices

Process Improvement

A roadmap document with a four-stage customer behavior cycle in the background. The stages are view, learn, assess, and narrow

Product team roadmaps

Priorities informed by customer needs.

Customer Insights

Product Strategy

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GReg Fogel