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But don’t take my word for it. These endorsements illustrate the ways my colleagues see me show up every day.

The verdict is in. People love working with me.

…I worked with Greg for 8+ years and in that time he instilled in our company a foundational understanding of customer needs as a primary driver of success. Greg was instrumental in hiring and growing design leadership at our Seattle office. He was the first to prioritize qualitative field research, laying the groundwork for a customer-centric approach that became integral to our design and development processes…”

Shimone Samuel

Product Manager at Best Buy

Greg was a pioneer in building the apps UX team for Best Buy. His knowledge in all aspects of user experience is impeccable. I have never met anyone so inclusive and collaborative. One of his strong skills is the ability to put the right talent together to achieve great results. He truly cares about the outcome of his work and what it does for the end-user…”

Brittany Schiesel

Head of Research at Blink

Greg is the rare-gem kind of collaborator and leader who is able and willing to step in at any altitude of the customer XD process and just… make it better. [...] He has a reputation for spotting enterprise-level opportunities in every strategic challenge. That makes him a formidable contributor to any team. But where he truly stands out — even in a competitive field of big-picture thinkers — comes down to his knack for innovating miles down the road and mobilizing on that vision, often before his organization (or industry!) has quite caught up.”

Erin Anderson-Kipp

Senior Content Designer at Best Buy

…I found him to be a gifted problem-solver, and very creative in reconciling what sometimes seemed like completely conflicting user-experience requirements. Greg is fun to work with, and he has an easy-going, collaborative style; I'd welcome any chance to work with him again in the future as well.”

Michael Rockhold

Software Engineer at Rockhold Software

Greg is one of the most intelligent and sharpest designers I have ever had the pleasure of working with. He consistently asks the important questions and works hard to drive exquisite experiences while being user focused. [...] In every interaction he is calm, kind, reassuring while being genuine, helpful and goal-oriented…”

Caleb Hou

Senior Product Designer at Disney

…Always thinking ahead and bigger picture, Greg made my work better and helped ensure it had the impact it should. Greg is a strategist, a business-minded leader, a storyteller, and a fabulous collaborator. His superpowers truly are the ability to connect dots across disciplines in order to solve problems and mitigate risks, always with the bigger business picture in mind…”

Kim Johnson

Senior Manager, Discovery & Strategy Research at Best Buy

What was great about working with him was his ability to bring his own point-of-view and vision while taking in new ideas through collaboration. Really enjoyed working with Greg, iterating on ideas, and seeing his designs take shape. Smart guy, great designer, and good teammate.”

Abid Saifee

Senior Director, Product Management at Ecomedes

As design lead peers at Best Buy, we didn’t work together frequently, yet Greg still had a lasting impact on my approach to experience design. [...] Greg was an early advocate of Jobs To Be Done, helping us develop a deeper understanding of the actual objectives our customers and employees are trying to achieve, [...] Through discussions with him and supplemental reading, I gained a clearer grasp of how to frame problems in ways that drive innovation and make lives easier.”

Michael Johnson

Experience Design Lead at Best Buy

Greg made my job as an engineer tremendously easier because he made sure to account for my technical input before and during the development cycle. [...] Additionally, he made sure our entire team was aware of the background context and value that each feature provided. This gave us motivation to build these features on time because we cared, thanks to Greg. Without a doubt, Greg deserves way more credit than what is seen just on his portfolio. I've seen countless amazing cool designs, interactions, gestures, animations that Greg has created that unfortunately never made it into production due to technical or time constraints…”

Eric Chee

Senior Software Engineer at Uber

As an Experience Designer, working with Greg was inspiring. He opened my eyes to better processes and ways of working, provided insightful feedback, and was a leading example on how to journey map complex data. [...] Beyond his expertise, Greg is a calm and kind presence. He delivered thoughtful feedback during critiques that encouraged a broader perspective, and his deep knowledge of visual design and design principles elevated our team’s craft.”

Dessa Samson

Experience Designer at Best Buy

Working with Greg is a pleasure. His brilliant visual designs, his conviction to create the best user experience possible and his ability to focus on what can be done today are simply inspiring.”

Igor von Nyssen

Director of Technology at Amazon

GReg Fogel

©2025 ALL RIGHTS RESERVED

You made it. Congrats, I was rooting for you.

GReg Fogel

©2025 ALL RIGHTS RESERVED

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